Enhance your broadcast with data-driven live graphics
The best broadcasts don’t just show the action. They tell the story of it, with live data, audience reactions, and sponsor content woven into every moment.
Dizplai’s live graphics software connects your data feeds, your audience, and your commercial partners and puts all of it on screen in real time.
What are live broadcast graphics?
Live broadcast graphics are dynamic, data-driven visuals that update in real time during a broadcast or live event. They pull in information from sports data feeds, audience polls, social platforms, and custom sources, and display it on screen as broadcast-quality overlays, scoreboards, leaderboards, and story-telling visuals.
For broadcasters, sports organisations, publishers, and creators, live graphics are the difference between a broadcast that informs and one that immerses. When a fan sees their poll response appear on the broadcast after voting on their phone, or watches a live stat update at the exact moment it matters, they stop just watching and become part of the story.
How it works
Your central library
Content flows into a central library from multiple sources: sports data feeds, audience polls, predictor game responses, social platforms, WhatsApp messages, and custom data integrations. From there, your team curates what goes on screen and when.
Graphics are built on HTML5 templates, fully branded to your organisation, and pushed live through a streamlined graphics controller. New graphics can go live within minutes during a live event, and your editor retains full control over timing and results display throughout. A presenter portal lets on-screen talent preview upcoming graphics and take them live directly, without relying on an operator for every change.
Built and proven
Dizplai’s live graphics tools have powered some of the most recognisable names in sport and broadcast. We helped NASCAR bring fans inside the race day conversation on YouTube with live interactive data and audience polling integrated directly into broadcast graphics.
Sky Sports News used Dizplai’s graphics and social integration tools to power their Fan Club, combining real-time social content with broadcast-quality visuals.
ICONS of Football achieved a 29-minute average viewing time, with audience participation driven by live graphics that made fans feel part of the coverage rather than outside looking in.
6 reasons to use live broadcast graphics
1) Turn live data into compelling broadcast moments
Raw numbers don’t engage audiences, stories do. Live graphics transform statistics, scores, feed data, and audience responses into clear, dynamic visuals that inform and entertain at the moment they matter most.
2) Connect your audience’s second screen to the main broadcast
When fan responses from a second-screen experience or live poll appear on the broadcast graphic in real time, the experience clicks into place. Fans vote on their phone, see the result on screen, and feel genuinely part of the experience.
3. Integrate any data source without disrupting production
The platform connects directly with major sports data providers including Opta and PSA, and supports custom feeds and proprietary data sources. Manual override keeps your editorial team in full control when automation needs a human hand.
4) Create premium sponsorship inventory at the template level
Sponsor placement is built into the graphics template from the start, not added as an afterthought. Sponsor content can be swapped live and in real time, giving commercial partners flexible, high-attention inventory that sits inside broadcast moments rather than alongside them. Find out more about monetisation here.
5) Scale across shows and formats without rebuilding
Write once, deploy everywhere. Content built in the platform can be pushed across multiple shows, formats, and output dimensions without starting again each time. That means consistent branding, faster production, and a library of assets that grows with your output.
6) Empower your production team to move faster
The graphics controller is designed to reduce operator error under pressure, with intuitive controls, standardised workflows, and multi-operator support for complex productions. The presenter portal removes unnecessary bottlenecks, letting talent take graphics live directly from a simplified interface.
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Featured Work
Industry applications
Broadcasters
We transform your live broadcasts into data and revenue-generating experiences, turning viewer engagement into instant sales without disrupting production.
Sports
We convert peak fan emotion during live sports into long-term loyalty through real-time engagement, data and revenue opportunities embedded in your most engaging moments.
Publishers & Entertainment
We turn your live experiences into multiple revenue streams by enabling fans to connect and purchase during their most emotionally connected moments.
Creators
We give you enterprise grade tools to monetise your engaged community through real-time shopping, exclusive drops, branded content and data insights that turn live interactions into sustainable income.
Gaming
We transform your live gaming streams and content into interactive experiences where viewers can instantly interact and purchase merchandise and game content during their most engaged moments.
Brands & Agencies
We place your products directly into live entertainment moments when audiences are most emotionally invested, delivering measurable ROI from peak engagement.
Get in touch
If you’re producing live content and want to bring data, audience responses, and sponsor branding together on screen, we can show you what that looks like for your production.
Frequently asked questions
How quickly can live graphics go live during a broadcast?
We work with you through a structured onboarding process covering discovery, build, and configuration before you go live. The timeline depends on the complexity of your setup and data integrations, but we’ll agree on a clear schedule from the first conversation and make sure everything is tested and ready before your first broadcast.
What data sources can feed into live broadcast graphics?
We can integrate and any sports data APIs and have previous worked with the likes of Opta, SportRadar, or proprietary platforms such as PSA, World Archery and more.
Do we need technical resource on our side to run it?
The platform is designed so your production team can operate it without heavy technical support. The graphics controller is built for reliability under pressure, and the presenter portal lets on-screen talent take graphics live directly from a simplified interface.
Can graphics carry sponsor branding?
Yes. Sponsorable areas are built into the template from the start, and sponsor content can be updated live and in real time during a broadcast. Commercial partners get flexible, high-attention placement inside broadcast moments.
Can live graphics connect with audience engagement tools like polls and predictors?
Yes, and that connection is where the real value is. Poll and predictor responses from your second-screen experience feed directly into the graphics pipeline, so fan engagement on a second screen becomes part of the main broadcast in real time.
What formats and dimensions does it support?
Graphics are currently optimised for 16:9 dimensions, covering broadcast, social, and digital outputs from the same content build.
Is it data protection compliant?
Yes. The platform is built with consent and data protection at its core throughout the fan journey.