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Episode 10: The Great Attention Shift – Why Co-Creation Is Worth MILLIONS!
Join Lee, Jo & Ed dive into Ed’s brand new report, The Great Attention Shift and the urgent need for sports media to evolve.
Episode 9: Is Football Selling Its SOUL?
Is the price of global success the soul of the beautiful game? Join Lee, Jo & Ed as they debate if football clubs are sacrificing their local fans for global commercial riches.
Episode 8: Who OWNS The Modern Sports Fan?
Netflix vs DAZN vs YouTube: Lee, Ed & Jo explore how streaming and storytelling are reshaping sports media. Golden age or platform chaos?
Episode 7: The Great Sports Shake-Up: Netflix’s BIG Play, Billion-Dollar Battles & The Future Of Fandom!
Netflix vs DAZN vs YouTube: Lee, Ed & Jo explore how streaming and storytelling are reshaping sports media. Golden age or platform chaos?
Episode 6: How Athlete-Owned Media Is Changing The Game
Athletes bypass networks to build direct fan relationships. Ed, Jo & Lee ask: if broadcasters aren’t delivering eyeballs, what’s their value?
Episode 5: Cazé TV’s World Cup Coup
CazéTV’s World Cup coup shook sports media. Ed, Jo & Lee explore how free YouTube streaming beat giants and what it means for monetisation’s future.
Episode 4: The Sports Rights Hunger Games
NFL’s equity deal vs. Ligue 1’s DTC gamble. Ed, Jo & Lee explore the sports rights divide and whether owning platforms can save struggling leagues.
Episode 3: Is Women’s Sport in CRISIS?
Why are women’s sports stadiums half-empty despite record TV viewership? Lee, Jo & Ed explore is women’s sport in crisis?
Episode 2: The Five Forces Reshaping Fandom
Jo, Ed & Lee break down PMG’s five forces reshaping fandom. Can traditional sports adapt to Gen Z, or does it need a new playbook?
Episode 1: Creators & The Club World Cup
With control of distribution becoming as valuable as the media rights themselves, can struggling leagues survive by owning their platforms?